What do social media and condoms have in common?

At first glance, not a whole lot. But the two may be a lot more related that you might think.

Planned Parenthood of the Great Northwest celebrated National Condom Week (who would have thought…) by distributing condoms at a number of colleges and universities in Washington state. Oh, but these weren’t regular condoms. Not at all. These condoms were barcoded and when scanned by a user’s (or partner’s) smartphone, would upload them to a mobile website. Sounds like a comedy routine, doesn’t it? But you can’t make this stuff up.
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